Attract Your Ideal Job, Boss, and Salary
Dear Professional,
If you embark upon this program you will be able to:
- Distill your highest value into a 2-page standout resume
- Improve your confidence, networking, and interviews
- Increase your current and future salary potential
- Attract your ideal employer and repel the rest
You will do this by applying proven sales, marketing, service, and psychology to your resume so that you stand out from the pack.
I have honed the techniques in this program over 25+ years by:
- Winning jobs for my corporate training business, ProEdge Skills
- Helping corporate clients win multi-million-dollar jobs
These same techniques will help you win your ideal job.
Are you ready?
Catnip Resume™ is different
This program is NOT for you if...
- You are looking to just "tweak" your resume
- You are looking for popular resume templates
- You are looking for buzzwords to add to your resume
- You are looking for someone to write your resume for you
- You are a recent undergrad with little business experience
What is Catnip Resume™?
A 90-minute program for professionals who want to learn how to present their highest value to advance their career and salary.
- Make your resume instantly appealing and avoid the trash can
- Hook your ideal employer or recruiter with your first 2 lines
- Identify your highest value experience
- Present your experience to intrigue
- Increase your value and confidence
See program details below....
Step #1- Avoid the Trash Can
Instant Appeal (1 of 14)
Use the same marketing technique that giants like Apple use to instantly appeal and standout. Understand the plight of the hiring manager or recruiter and literally become a sight for sore eyes by using this marketing technique. Welcome to Catnip Resume™ and get ready to attract your ideal job, boss, and salary. (4:20 min)
Pass the Skim Test in 3 steps (2 of 14)
According to research, most recruiters skim resumes, yet most resumes are not skimmable. Any brilliance is like a needle in a haystack to find. Learn 3 key formatting changes to make your resume pass the skim test and be love at first sight. (6:02 min)
ATS- Get Read and Stored (3 of 14)
Format your resume so the ATS (Applicant Tracking System) can read it.Otherwise, the ATS may reject it. The ATS is a piece of software that most companies use to read, store, and score high volumes of resumes. Impress with experience not formatting. (6:50 min)
ATS- How to Score Well (4 of 14)
The ATS scores your resume to decide if you are qualified for the job. Learn the ATS language or lingo to personalize your resume. Also learn how to avoid the common mistake of over catering to the ATS because the ATS does not hire you. (5:32 min)
Step #2- Hook the Human
Summary- What to Avoid (5 of 14)
Your Summary Section is critical. Most resume Summaries are cluttered with paragraphs or lists. Learn if your Summary Section is working against you and how to repurpose the content we cut. (7:18 min)
Summary- Headline + ROI Sells It (6 of 14)
Learn how to turn your Summary Section into a headline that sells them on reading your resume rather than skimming it. Like a 2-minute trailer sells a 2-hour movie, your new 2-line Summary Section will sell your 2-page resume. (6:41 min)
Summary- Network Your Value (7 of 14)
Impress at interviews. Captivate at networking events. Your resume should provide an agenda for your interviews and networking. Learn how to use your new Headline + ROI to standout when networking online and in-person. (5:37 min)
Step #3- Identify Your Highest Value
Experience-What Are You Worth? (8 of 14)
How much are you worth, literally, in salary? Learn how your Experience Section determines your value. Learn the difference between high value and low value Experience. End with a resume audit of your worth or current salary potential. (7:23 min)
Experience- What Drives Salaries (9 of 14)
Learn the economics of flat or declining salaries and disappearing jobs. Use this information to: 1. Identify your current value. 2. Reposition yourself to add more value and increase your promotion & salary prospects. 3. Enhance your resume. (7:12 min)
Experience- What to Keep and Cut (10 of 14)
Your experience can be categorized into 4 quadrants. Like Sesame Street, one of these is not like the other. One always gets kept. Learn a two-question test that you can use to identify and keep your highest value experience and cut the rest. (3:48 min)
Step #4- Present Your Highest Value
Experience- Word Choice and Value (11 of 14)
Optimize the 2 types of words that clearly communicate your highest value and differentiate you from other applicants. Learn the winning, repeatable formula to use in every Experience bullet. (7:24 min)
Experience- Word Position and Value (12 of 14)
Avoid making your brilliance a needle in a haystack. Learn to order your highest value experience and words so they standout on the page at a glance and cater to the eye’s skimming patterns. (8:47 min)
Experience- Low Value Upgrades (13 of 14)
Low level Experience can always be cut. Sometimes low-level Experience contains the seeds of high value and can be upgraded. Learn questions you can ask to unearth hidden value in Experience that seems low value at first glance. (6:14 min)
Step #5- Find Your Perfect Fit
Page 2- Friendliness and Cultural Fit (14 of 14)
Since your page 1 Experience should win them over, learn how to use page 2 to professionally share some of your values and personality. These things can make the difference, help you standout, and attract your ideal job and boss. (7:08 min)
