Service Success Made Simple- by Teaching Your Customers

Service Success Made Simple by Teaching Your Customers

Simple, Free, Fast:

There is a simple, free, fast way to boost…

  • Customer Service Scores
  • Customer Loyalty
  • Referrals
  • Positive Reviews

My building’s new exterminator, on a routine monthly visit, accomplished all of the above in seconds using the technique…

 

Context:

In Miami you want to prevent bugs rather than remove them.  Thus, buildings bring in exterminators every month to spray preventatively.

 

Average Service:

The previous exterminator provided a friendly, fast transaction every month…

  • Knock
  • Greet
  • Spray
  • Leave

 

Exceptional Service:

The new exterminator WOWed with this simple technique that provides high value in hardly any time at no cost …

  • Teach

As he went about spraying, he advised how I could prevent bugs on my own.

 

First Visit:

He opened the cabinet under the sink to spray.

Exterminator:

“Those plastic bags from the grocery store?  Roaches love them.  Be sure to fold them tight and put them all inside of one bag to minimize risk.”

Me:

I gasped with gratitude.

 

Third Visit-

He examined the stove top.

Exterminator:

“Do you ever move the stove and clean between the stove and the countertop?

Me:

“No,” I sheepishly replied.

Exterminator:

“It’s easy.”

Then he proceeded to rock the stove out effortlessly to demonstrate how I could do it.

Me:

I beamed with delight.

“Could the stove come all the way out?”

Exterminator:

“Sure!”

He slid it out so I could clean behind it and quickly told me how to shimmy it back in after.

 

Result:

I was smitten and immediately asked for his card and where I could leave reviews.

 

Lesson:

  • Teaching is a form of caring.
  • Teaching only requires observation and creates an “extra mile” experience.
  • Teaching un-commoditizes us- fast and free.

 

Un-Commoditize:

I feel like my new exterminator is an advisor and a consultant.

He’s not a commodity- a smiling, robotic, guy with a spray can who whisks in and out to check-off a monthly routine.

 

Opportunity:

About Mary Sandro

Mary Sandro helps organizations deliver exceptional customer service and standout presentations. In 1994 she founded ProEdge Skills, Inc. to deliver engaging training programs, videos, coaching, and train-the-trainer licenses that empower employees to achieve goals. Learn more at www.ProEdgeSkills.com or call 800-731-0601.

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